The Magnificent Technopreneur

On Blogging: Differentiate or Die!

October 4, 2008 • Filed in: Technology & Internet

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So you see everybody else blogging about food and technology. Now you want to emulate them thinking it would probably make you filthy rich right?

It usually pays to have a these kinds of blogs. People go online to search about tech reviews and such for buying decisions. They search for recipes on Google or Yahoo. They will, occasionally, click on ads. If you happen to make a review of a product or restaurant that nobody else knows, you’ll instantly be in the top of search results.

However, not everybody does that. You will occasionally see people simply copy-paste an article excerpt and add as short blurb to it. There’s nothing wrong with that (I, in fact, am also guilty of this) but we suddenly missed something important. We didn’t add real new value.

Why not do this?

1. Look at the different tech and food trends.
2. Find a pattern within them.
3. Make a summary.
4. Add your opinion.

This is critical thinking.

Critical thinking gives due consideration to the evidence, the context of judgment, the relevant criteria for making that judgment well, the applicable methods or techniques for forming that judgment, and the applicable theoretical constructs for understanding the nature of the problem and the question at hand.

Say something important and create your own niche. Although everybody is talking tech and food (and whatever else similar), you will have something different to say. You’ll be unique.

In your own small way, you have made the world a better place.

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