From Keyword Research To Money: How To Analyze Keywords

July 4th, 2008
by Jozzua

According to Eligio :

you need to know the keyword that will bring you traffic then build a link, and in 2 to 3 months time sigurado mahina na 500$ per month. i started my arcade last year and in two month time i already earned 900$+. Keyword research = $$$$

How does that work?

Elementary my dear…

Step 1: Look for a keywords using a tool like this. For instance, say you like music. Type “music” on the search box and see the results.

In our case, let’s take a look at the words “wwe music.” You’ll see that there are at least 3,000 searches on Google for these keywords per day. Not bad.

Step 2: Check out the competition. Conduct a preliminary analysis on Google. Search for the keywords “wwe music” and find out how many other pages have the same text.

782,000 results. In my experience, anything below one million results is pretty good. Meaning, with enough link building you can get to the first page in a month or two.

Step 3: Check out how much it’s worth per click. You can gauge this by searching for the same keywords on Google Adwords.

In my research on “wwe music” I find out that the PPC bid price on it in Adwords is $0.44.

Step 4: Check if you can still buy a domain name based on the keywords. If the keywords are available in .com, BINGO! In our case, it’s not so we have to look at alternatives like wwemusic.org (still available but probably not for long).

Step 5: Compute estimated income. Ok based on our research above, if we buy wwemusic.org and start to link build it, we can probably make it to the first page (hopefully top spot) in a month or two.

According to research, 50% of people click on the very first link. Say we can make our website reach the top spot and get at least around 1,500 visitors in the site per day. At a 5% Ad clickthrough rate (from experience this is a fair number) in Adsense with $0.44 per click, that’s around

1,500 x 5% $0.44 = $33 per day.

$33, at today’s currency rate, is P1,485 per day or P44,550 a month.


What to do next.

Buy the domain name. Put up a website on it and add content (maybe you can buy a script). Prominently place Google ads on the site. Find incoming links for it and promote the website.

Word of caution. My friend say that some businesses (like WWE) go after sites and people who use their trademarks. They might close you down.

This also takes a bit of time. You really have to work at it.

However, if that’s not a problem, go start your research and build your site! Make Money!

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Posted in Work and Productivity | Comments (2)

2 Responses to “From Keyword Research To Money: How To Analyze Keywords”

  1. Paul Torre Says:

    Hi Jozz
    Nice work. So good to find a pinoy affiliate marketer. I’m still learning the ropes so i hope u dont mind me asking a few tips from you.
    If i search for a keyword on wordtracker, whats the rule of thumb when it comes to keyword demand results. Should i look for keywords not less than 100, 200, 300 daily search results?

  2. Just Me Says:

    I think you forgot to mention that the actual CPC referenced thru the Google Traffic Estimator Tool (as seen on the image at STEP 3) is not the exact value earned when a click is made thru an adsense ad. CPC is also a variable which always keeps on changing relative to the maximum bid.

    I don’t know how exactly google adsense computes it , but from experience a $1.00 average CPC keyword would probably just yield you around $.5- $.15 per click. So for a $.44/click you might just earn something near $.01 - $.04/click.

    Even at a $.05/click earning via your adsense ad, you will earn somewhere between $3.75 -$4.00/month. Though enough to pay for your monthly hosting FEE. Also a nice keyword at that.

    Also one thing you learn about defining competition using the number of competition google shows is even if you have less than 50k competitors and 20 of them have dedicated SEO guys doing seo work, you’ll still find a hard time ranking. Yep an external variable.

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