*Jozzua Notes from a Business and Marketing Strategist/Tactician

15May/080

Where To Put Adsense Ads And A Dynamic Ad Placement Plugin

As an additional response to designing with both advertisers and users in mind, I defer to Darren's (Problogger) post on ad position tactics. Check out his original Ad placement:

And the revised layout:

The simple change contributed to a 40% increase in earnings.

To quickly implement this on your site, I recommend the WhyDoWork Adsense Wordpress Plugin. It dynamically puts ads your posts. It even has time-based Ad showing. You can opt to show certain ad formats only after a certain date.

Basically, you can automatically place your ads anywhere with the plugin. Pretty cool.